Primary Purpose - Responsible for conceptualizing and creating compelling design solutions that strengthen the university’s brand identity and visual communication. - The role involves understanding the university’s vision, academic ethos, and communication objectives, and translating them into impactful visual narratives across digital and print platforms. Key Responsibilities • Conceptualize and design creative visual assets aligned with the university’s brand strategy and communication goals. • Develop brand guidelines and ensure consistent visual identity across all university touchpoints — including schools, departments, events, and campaigns. • Collaborate with the communications, admissions, and digital teams to design marketing materials for print, web, and social media. • Create engaging layouts, illustrations, infographics, and visual storytelling content for brochures, presentations, newsletters, and event collaterals. • Translate complex academic or institutional concepts i...